BCN published their report on the highest sales for digital consumer electronics for the first half of 2023. BCN ranked sales in 111 major categories, and the category that saw the greatest change is digital cameras.
Canon took over the number one spot overall with 24.2 percent, but Sony managed to overtake Canon in the mirrorless camera segment with 32.9 percent. Canon held the top position last year.
Fixed lens digital cameras (point & shoot)
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- Canon: 39.1% share (was 29.8%)
- Sony: 19.7% share (was 11.9%)
- Fuji: 11.4% share (was not present)
DSLR cameras
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- Canon: 51.9% share (was 57.4%)
- Nikon: 44.8% share (was 39.3%)
- Ricoh: 3.0% share (was 3.1%)
Mirrorless cameras
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- Sony: 27.4% share (was 22.7%)
- Canon: 23.8% share (was 31.6%)
- Olympus: 23.4% share (was 23.5%)
Video cameras
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- Sony: 37.3% share (was 35.1%)
- Panasonic: 32.2% share (was 45.8%)
- JVC Kenwood: 11.1% share (was 13.1%)
Action cameras
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- GoPro: 7o% share (was 74.3%)
- Sony: 7.5% share (was 8.5%)
- SAC: 6.5% share (was 7.2%)
